Business Analytics Degree

The Bachelor of Business Administration in Business Analytics prepares students for a career in data gathering, data cleansing, data analysis and data visualization in support of business decisions. The BBA in business analytics includes coursework in quantitative decision making, data mining and visualization, big data, and incorporates multiple software tools in demand by the industry.

In an increasingly data driven world, the data analyst has become an integral member of the business leadership team. Our students have held internships with businesses such as Alpine Bank, where they work with fraud detection teams, and Quality Health Networks, where they work on data aggregation in a medical records environment.

Graduates of this program will assist businesses with creating, obtaining and maintaining computer information systems that solve problems and assist in facilitating routine business events. As businesses increasingly rely on technology to provide efficiency, employees with an understanding of both business concepts and computer systems are a necessity.

Academic Requirements

Career Opportunities

  • Data steward
  • Data scientist
  • Data analyst
  • Data quality analyst
  • Business data analyst
  • Quantitative analyst
These jobs offer good pay and interesting work that is always fluctuating and evolving as data is being collected at unprecedented rates. Current projections show a shortage of 1.5 million data workers in the U.S. job market.
Dominguez Hall is home to the Business Analytics program
  • I enjoy data visualization because it allows me to utilize both my art and business degrees cohesively.
    Photo of Rikki Cook
    Rikki Cook
    Business Analytics student